Last updated: October 06, 2026

Smile Builders Dental Clinic (“Smile Builders,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains what personal information we collect through smilebuildersclinic.com (the “Website”), how we use it, who we share it with, and the choices and rights you have.

1. Who Is Responsible for Your Information

Smile Builders Dental Clinic
Ave. Revolución 993, Downtown Tijuana, 22000, Baja California, Mexico
Phone (U.S.): +1 (619) 877-2961 · Phone (MX): +52 664 359 5076
Email: info@smilebuildersclinic.com

We are the party responsible for the processing of your personal data under Mexico’s Federal Law on the Protection of Personal Data Held by Private Parties (Ley Federal de Protección de Datos Personales en Posesión de los Particulares, “LFPDPPP”).

2. Information We Collect

Information you give us directly, when you fill out our consultation form, chat with us, message us on WhatsApp, call, or email us:

  • Name, email address, phone number, and country or city of residence
  • The treatment you’re interested in and any message you send us
  • Preferred appointment dates and how you’d like us to contact you

Health information you choose to share. If you voluntarily tell us about your dental condition, symptoms, medical history, or send us X-rays or photos, this is considered sensitive personal data. We only use it to evaluate your case and prepare your treatment plan or quote, and we only process it with your express consent (see Section 4).

Information collected automatically when you visit the Website:

  • IP address, browser type, device type, and operating system
  • Pages visited, time spent on the site, and how you arrived (for example, from Google or social media)
  • Information collected through cookies and similar technologies (see Section 7)

We do not knowingly collect financial information, such as credit card numbers, through the Website.

3. How We Use Your Information

Primary purposes (necessary to provide the service you request):

  • Responding to your questions and consultation requests
  • Scheduling, confirming, and reminding you of appointments
  • Evaluating your case and preparing treatment plans and quotes
  • Coordinating logistics for your visit, such as border pick-up
  • Providing dental care and follow-up after treatment

Secondary purposes (not necessary for the service, but they help us improve):

  • Sending you promotions, special offers, and educational content about dental care
  • Asking you to review your experience with us
  • Measuring Website performance and the effectiveness of our advertising

If you do not want us to use your information for secondary purposes, email us at info@smilebuildersclinic.com with the subject line “Opt-out.” This will not affect the services you receive from us. You can also unsubscribe from marketing emails at any time using the link included in each message.

4. Sensitive Health Information

By submitting health information through our forms, chat, WhatsApp, or email, you expressly consent to its use for the primary purposes described above. We never use your health information for marketing, and we never sell it.

Your official clinical records are kept by the clinic as required by Mexican health regulations and are managed separately from the Website.

5. Who We Share Your Information With

We do not sell your personal information. We only share it with:

  • Service providers that help us run the Website and communicate with you, such as our web hosting provider, our live chat provider (Tidio), WhatsApp, email services, Google (Analytics and Search Console), and Meta (Facebook/Instagram). They may only use your information to provide services to us.
  • Dental laboratories and specialists involved in your treatment, only when necessary to provide your care.
  • Government or legal authorities, when required by law or a valid legal request.

6. International Transfers

Some of our service providers are located in the United States or other countries. When you use the Website, your information may be transferred to and stored outside Mexico. We work with providers that maintain reasonable security protections for personal data.

7. Cookies and Tracking Technologies

We use cookies and similar technologies to make the Website work properly, understand how visitors use it, and measure our advertising. These include:

  • Google Analytics: to understand traffic and how visitors use the site. You can opt out with the Google Analytics Opt-out Browser Add-on.
  • Meta Pixel: to measure the results of our ads on Facebook and Instagram and show relevant ads. You can manage this in your Facebook ad preferences.
  • Live chat (Tidio): to remember your chat conversation while you browse.

You can block or delete cookies in your browser settings. Some parts of the Website may not work properly if you do.

8. How Long We Keep Your Information

We keep your personal information only as long as needed for the purposes described in this policy, or as long as the law requires. Inquiries that do not become patient records are deleted when they are no longer needed.

9. How We Protect Your Information

We use reasonable administrative, technical, and physical safeguards to protect your information, including encrypted connections (HTTPS) on the Website and restricted access to patient information. However, no online transmission or storage is 100% secure.

10. Your Rights (ARCO Rights)

Under Mexican law, you have the right to:

  • Access the personal information we hold about you
  • Rectify it if it is inaccurate or incomplete
  • Cancel (delete) it when it is no longer needed
  • Oppose its use for specific purposes

You may also revoke your consent to the processing of your personal data at any time. Revocation does not apply retroactively.

To exercise any of these rights, email info@smilebuildersclinic.com and include:

  1. Your full name and a way to contact you
  2. A copy of an official ID (or proof of your legal representative’s authority)
  3. A clear description of the right you want to exercise and the information involved

We will respond within the time frames established by the LFPDPPP. If you believe your rights have not been respected, you may file a complaint with Mexico’s data protection authority, the Secretaría Anticorrupción y Buen Gobierno.

11. Children’s Privacy

The Website is not directed to children under 18. We do not knowingly collect information from minors online. Appointments for minors must be requested by a parent or legal guardian.

12. Third-Party Links

The Website may link to third-party sites, such as Google Maps, Facebook, Instagram, or WhatsApp. We are not responsible for their privacy practices, so we encourage you to review their policies.

13. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated “Last updated” date. If we plan to use your information for a new purpose that requires your consent, we will ask for it first.

14. Contact Us

If you have questions about this Privacy Policy or how we handle your information, contact us:
Email: info@smilebuildersclinic.com
Phone: +1 (619) 877-2961
Address: Ave. Revolución 993, Downtown Tijuana, 22000, Baja California, Mexico

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